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Digital Transformation 3.2 - Next Stage © FEDORA © i
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Next Stage Capacity-Building Workshop on Digital Transformation Platform Members
Next Stage Initiative
Capacity-Building Workshop on Digital Transformation
Making opera and dance more diverse and inclusive requires, beyond a change led by top managers, empowering artists and creatives to become agents of change within their organisations. As part of the Next Stage initiative, and with the support of the Creative Europe programme of the European Union, FEDORA offers professional training for emerging artists and creatives to stimulate innovation in opera and dance, in the fields of sustainability, inclusivity and digital transformation to representatives from our 31 Platform Members.
On 28 June 2022, FEDORA held a full-day workshop in collaboration with Expert Partner IMZ - International Music + Media Centre, to tackle the Challenges and Opportunities brought forth by creative digital transformation.
On this occasion, the participants had the opportunity to exchange with seven industry experts who presented the challenges faced in their respective organisations and projects. Peter Maniura, Freelance Director + Digital Strategist, IMZ Academy Director, opened the session with a comprehensive overview of audience development, followed by Tina Lorenz, Head of Digital Development, who focused on Staatstheater Augsburg’s metaverse and immersive experiences creating emotional connection with the public. Eva Essvik, Manager for business, partnerships and digital innovation elaborated on the Göteborg Opera’s digital strategies. Finally, Miranda Harmer, fellow at the European Music Council and musician, educator and digital producer, gave insights on how opera houses are fostering new audiences engagement through social media.
The session attendees also had the opportunity of discovering two projects where digital innovation is at the core of the creative process, thanks to Hannah Conway, composer of “The Sound Voice Project: Exhibition V”, nominee of the FEDORA Digital Prize 2022, and James Bingham, Studio and Outreach Producer of “Out of the Ordinary, winner of the FEDORA Digital Prize 2021, led by Irish National Opera.
After a Q&A discussion between guest speakers and participants, the group was split for a practical exercise on “Devising a digitally-led project aimed at or involving a specific audience/age group”.
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